Starz has released what the channel has described as a "pulse-pounding" trailer for 50 Cent's new show Fightland, a drama about boxing, business, betrayal and revenge, ahead of its premiere in just a few weeks' time.
The show follows British-born boxers Duke Kilroy, who is crowned world heavyweight champion. But on the same night as he receives that title, his brother Calvin is killed in a brutal attack. Duke's reaction leads to a chain of events that land him in prison for eight years.
Following his release, the only thing on Duke's mind is getting vengeance against the main be believes is responsible: his former promoter Kingsley Marshall, whose involvement in the sport is a front for a money-laundering criminal empire.
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However, Kingsley is nowhere to be seen. So Duke decides to infiltrate his business and start dismantling it from the inside in order to lure his enemy out.
To do so, he teams up with a rival cartel who want to take ownership of London's drug market. But is he getting in over his head? Or can he use the focus and determination that served him so well in the boxing ring to get the revenge he's craving?
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"With edge-of-your-seat action and a gritty setting populated by dangerous characters, this is a world of money and power never seen before," teases the official synopsis.
50 Cent executive produces the show through his G-Unit Film & Television company, while Damione Macedon and Raphael Jackson from the Power franchise also serve as showrunners.
The first two episodes were directed by Otto Bathurst, who previously helmed the Sky series Prisoner, as well as the first ever episode of Black Mirror and multiple instalments of Peaky Blinders (which netted him a BAFTA).
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When the show was announced last year, 50 Cent said: "I am excited to bring that global energy to the screen. I anticipate this to be more successful than anything I've done before—boxing's raw stakes are gonna take it to another level."
Soap fans will want to keep an eye out, as an Emmerdale favourite and a Hollyoaks villain will both be popping up at some point in the series.
Fightland will premiere on 31 July on Starz in the US and in August on Sky in the UK.
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Joe Anderton is a freelance news writer at Digital Spy, having worked there since 2016. In his time, he's covered a host of live events and interviewed celebrities big and small. A big fan of TV and movies both mainstream and obscure, Joe also enjoys video games and in particular PlayStation. Joe currently does not use Twitter, but he only ever used it to tell people to watch the film Help! I'm a Fish.
