By The BBC and ITV have signed a new deal to broadcast the next two World Cups.
The 2018 and 2022 finals in Russia and Qatar will continue to be broadcast on the two channels, after a deal was agreed with FIFA.
The 2018 World Cup will be the 14th consecutive finals that have been shared by the BBC and ITV.
BBC director of sport Barbara Slater said: "We are delighted to have secured the rights to one of the biggest sporting events in the world.
"It is fantastic news that the pinnacle event in world football will continue to be available free of charge for everyone in the UK.
"As we prepare for kick-off in Brazil we hope viewers at home will enjoy watching it as much as we will look forward to broadcasting it."
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Niall Sloane, ITV director of sport, added: "The excitement building on the eve of this summer's tournament in Brazil demonstrates how the World Cup offers a shared, collective experience for people across the UK.
"So we're thrilled to be able to look forward to bringing the next two World Cups free to air to viewers in 2018 and 2022."
The 2014 World Cup kicks off on Thursday (June 12), with ITV broadcasting Brazil v Croatia from 7pm.
