Given the success of Neflix and Amazon in TV production, it was only a matter of time before tech giant Apple got into the mix.
And it seems the time has come, with Apple apparently working with Dr Dre on its first-ever scripted drama.
According to The Hollywood Reporter, Vital Signs is a gritty six-episode drama in which Dr Dre will play the lead as well as executive produce.
Each episode will focus on a different emotion experienced by Dr Dre's character, although further details are being kept secret.
Expected to star opposite Dre are Iron Man 2's Sam Rockwell and Mo McRae (Sons of Anarchy) for a series likely to be distributed through Apple Music.
Digital Spy has reached out to Dr Dre's spokesperson for comment on Vital Signs.
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Apple has been expanding its ever-growing reach into the entertainment market in recent years, having launched its Apple Music streaming service last year.
Dr Dre has worked with Apple since selling his Beats Electronics audio product range to the tech giant in a $3 billion deal two years ago.
The rap legend produced last year's blockbuster NWA biopic Straight Outta Compton. His prior acting credits include Training Day and Set It Off.
Justin is a freelance entertainment journalist and writer. He first joined Digital Spy as a freelance entertainment reporter in 2010 and also worked as a sub-editor for the brand, serving as Night News Editor from 2016 to 2024. Over more than a decade, Justin has covered numerous major entertainment events from the US and has interviewed a wide-ranging group of public figures, from comedian Steve Coogan to icons from the Star Trek universe, cast members from the Marvel Cinematic Universe and reality stars from numerous Real Housewives cities and the Below Deck franchise. Justin has also been on the ground to cover major pop culture events like the Star Wars Celebration and the D23 Expo. He's written for titles across the Hearst network, plus the likes of CBR and Us Weekly.
