There's already talk of romance in the air for one or two of Celebrity Big Brother's housemates – but it looks as if there won't be anything brewing between Chad Johnson and Amelia Lily any time soon.
Tonight's episode (August 6) sees Chad confront Amelia about her feelings towards Sam Thompson, and their conversation quickly gets awkward as he tries to play coy about his own feelings for her.
The last day or two has seen the ex-Bachelorette star open up about how much he likes Amelia to other housemates – but a conversation between Chad and the former X Factor star last night revealed that she didn't feel the same way.
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Add to that the fact Chad hears Sam likes Amelia, as well, and it all makes for quite an uncomfortable chat.
After having a romantic dinner for two that Amelia wins during the VIP task, fellow housemate Paul Danan tells Amelia that her actions when it finished made Chad feel unwanted.
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"Straight after the date you went over to Sam and you're not silly, you know Sam kind of has a little thing. He [Chad] kinda feels like he's been a bit played. I feel really sorry for him," Paul said.
Later, as Chad comes off as dismissive, a tearful Amelia tries to diffuse the situation.
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"I don't like anybody in that way!" says the singer. "I didn't come in here looking for love or anything."
Despite insisting that he's "simplified it right there, made it really simple", Chad does actually admit how he feels to Amelia after a little bit of coaxing.
"I can shut it off at any time," reckons Chad, to which Amelia asks: "So you like me? Is that what you're saying? I'm not a mind reader!"
Finally, Chad admits he does like her, but tells her they should go back to where they were "before everyone started f**king with us".
Oh dear. Maybe Sam will have better luck with Amelia – or perhaps Chad should heed Trisha's advice and opt for Marissa, Jemma or Brandi…
Celebrity Big Brother airs nightly on Channel 5.
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