She might be appearing in a show called Celebrity Big Brother, but Gemma Collins claims reality TV stardom hasn't gone to her head.
Talking to Tiffany Pollard in the bedroom, the TOWIE star revealed that sometimes she forgets she's famous.
As the housemates waited for a phone call from their nearest and dearest, Gemma said it was "like waiting to get the call from TOWIE that [she'd] got the gig".
She said: "It's weird, though, because I still don't feel famous. I forget that I'm famous sometimes, I really do. I've still kept grounded; I've not craved the celeb life."
(There are so many jokes that could be made, Digital Spy doesn't know where to start.)
The Essex native added: "Some days I think, 'Oh I'd really like a Bentley', but then I think, 'Nah, you don't need it, Gem'."
What to Read Next
But despite Gemma being "grounded", Tiffany said she gives her fame away. "The way you dress, you blink, like I would know that you are somebody," she said. "The way you carry yourself, your aura."
And the current shopping task has served as a reminder to Gemma of her fame, as Scotty T picked up the phone to TOWIE's Bobby Norris, who had called to speak to his pal.
Tune into Channel 5 at 9pm and 10.30pm tonight for more Celebrity Big Brother.
It could be a big one: not only are there rumours Stephanie Davis and Jeremy McConnell had sex last night, but tonight also sees the lovebirds face eviction alongside Tiffany.
