This Morning presenter Josie Gibson has switched up her hair colour and unveiled a brand-new look.
Ditching her bleach blonde locks, the I’m A Celebrity… Get Me Out Of Here star shared a video of her transformation as she opted for a warmer strawberry blonde tone.
Taking to Instagram to update her followers on the new hairdo, Gibson showed off her before and after look.
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The video sees Gibson showing fans her previous bleached blonde collar bone length locks, before cutting to footage of her modelling her new hair styled in gorgeous waves.
Captioning the post, the This Morning star thanked her hairdressers for achieving the stunning strawberry blonde look.
"Thank you to @fourlondon for changing my locks," she wrote. "I've known these ladies for years, and they are insanely talented."
Related: GMB's Kate Garraway responds to Ben Shephard moving to This Morning
Not only did Gibson make it clear she’s delighted with her freshly coloured hair, but she also raved about her excellent salon experience.
"It's a real family atmosphere when you walk in and I had a scream getting my hair done," the presenter explained. "@charley.mcewen you are responsible for my slight hangover today! LOL don't ever change. Bianca thank you so much for doing an amazing job!"
Upon seeing Gibson's transformation, several of her This Morning co-stars rushed to the comments section to praise her new style.
"Wowzers! See you in the morning," Craig Doyle wrote, with Siân Welby adding: "Obsessed".
Related: This Morning's Alison Hammond responds to announcement of new hosts
This comes just days after This Morning officially welcomed some new members to its permanent presenting line-up.
The popular ITV daytime show announced Ben Shephard and Cat Deeley as its new main presenters, following on from former hosts Philip Schofield and Holly Willoughby.
Shephard and Deeley are set to host Mondays to Thursdays from March onwards, with Alison Hammond and Dermot O’Leary remaining as the regular Friday presenters.
This Morning airs weekdays from 10am on ITV1 & ITVX.
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News Editor, Digital Spy
Emma is an experienced entertainment news journalist with NCTJ accreditation and a First-Class Honours Degree in Journalism. Having started her career as a broadcast journalist, Emma’s voice has been heard on varying radio stations across the UK including Absolute, Magic, BBC Three Counties Radio, LBC London News and more.
Later specialising in multimedia entertainment news, Emma has brushed shoulders with numerous famous faces and interviewed the likes of Edward Norton, Margot Robbie, Sir Michael Palin, Rick Astley, and too many soap stars to count. Having produced a range of engaging news content over the years for brands such as 7Digital’s Entertainment News, Yahoo, and Express Online, Emma eventually joined Digital Spy in 2022 as Deputy News Editor, becoming Acting News Editor in 2023 and then News Editor in 2024.
While she’s gained lots of praise during celebrity interviews throughout her career, the most memorable compliment Emma’s ever received was when a Game of Thrones star remarked "Your teeth are stunning!". LinkedIn
