If you were wondering what happened to John Lewis' Moon Man since last year's advert, you may want to avert your eyes.
Because one of the subjects in Pornhub's Christmas advert certainly looks a lot like him, and he also has a telescope, so hmm...
Oh god, actually we really do not want to know!
On a more positive note, the (safe for work) PornHub ad is actually quite touching - no, not in that way, you dirty minded people. In a Christmassy sense.
Entitled 'Lonely Night' - no more explaining needed - the clip sees a number of individuals spending Christmas alone.
However, their miserable faces are suddenly lit up with joy after Santa flies by, their computer screens illuminated with a Pornhub subscription.
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The tagline? "Have yourself a horny little Christmas". Well done Pornhub, well done.
It is certainly up there with last year's ad, which saw a young man give his grandpa a Pornhub gift card for Christmas.
On a more SFW note, this year has seen plenty of great Christmas ads, from Sainsbury's to Wes Anderson's lovely H&M spot.
However, many were left disappointed by John Lewis' offering this year, the Bounce Bounce hype not really living up to the real thing.
We guess the Moon Man jumped on a better bandwagon this year!
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Sam is a freelance reporter and sub-editor who has a particular interest in movies, TV and music. After completing a journalism Masters at City University, London, Sam joined Digital Spy as a reporter, and has also freelanced for publications such as NME and Screen International. Sam, who also has a degree in Film, can wax lyrical about everything from Lord of the Rings to Love Is Blind, and is equally in his element crossing every 't' and dotting every 'i' as a sub-editor.
