Angry Birds creator Rovio just launched Angry Birds: Isle of Pigs, an Apple exclusive take on its feather-flinging franchise that uses your iPhone or iPad’s AR tech to create mobile battlegrounds on real-world arenas, from kitchen surfaces to office desks.

And the most significant shift to this incredibly frequent flyer was only unveiled publicly today (March 19) at the Game Developers Conference in San Francisco. This is no less than the 24th game in the series in 10 years, and Digital Spy managed to get some hands-on time with it last week in London.

Angry Birds: Isle of Pigs, developed by Swedish mobile specialist Resolution Games, will be familiar to anyone who’s flirted with augmented-reality games before, be that on iPhone or going way back to Nintendo’s 3DS or PlayStation’s PS Vita.

Angry Birds Isle of Pigs AR game
Rovio Entertainment/Resolution Games

But now coupled with a series as well-known as Angry Birds, the format's ability to impress remains somehow undimmed.

The bird-bites-pig series’ traditionally 2D fortresses are remade in 3D space, using your device’s camera trickery to throw the playing field down on nearby surfaces as fixed, increasingly complex dioramas that you walk around and ponder. It’s virtual Jenga, or if Steven Spielberg squeezed Boom Bloxx into Ready Player One, and it’s amazing they haven’t tried it before.

The perspective shift overhauls the way you play completely, changing it from a commuter quick fix to an elaborate strategic parlour game as you hold up your phone and lean round the game’s structures to assess pig locations to lob at, squat down to peek for hidden explosives, and raise your arm high to rain down birds from optimal angles into the screen. If it sounds a bit involved, it occasionally is, but if you go in gung ho, it’s beguiling, transformative stuff.

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Angry Birds Isle of Pigs AR game
Rovio Entertainment/Resolution Games
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There are a variety of fortresses and themes to three-star your way through, from Piggy Party Town to Frosty Hideout, the latter complete with in-living-room snowfall, while one desert level raises the stakes from mere cactus window dressing to glint sunshine off the virtual constructions, somehow reflecting back the items in your ACTUAL ROOM.

This dark magic has been in Apple’s ARKit for a while, most noticeably used by app-friendly retailer Shopify to place homeware and interiors products in realistic settings – "Look, that’s OUR rug in that mirror, I have to buy it!" – but seeing the advanced tech exercised in such a simple but effective way here really helps grounds the levels in the real world. We played Angry Birds: Isle of Pigs on iPhone XR for around half an hour and the performance was consistently impressive, but ARKit is inside Apple devices back to the iPhone 6S.

The only real mis-step is that sadly Angry Birds: Isle of Pigs in its current form is a strictly single-player game, the only way to enjoy it with friends being to take turns at trying to three-star the campaign levels, which for such an obviously co-operative experience feels like a missed opportunity.

Angry Birds Isle of Pigs AR game
Rovio Entertainment/Resolution Games

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While the campaign seems robust and extensive and should give hours of replay value, the AR nature of the game means you need a fair bit of space to move around and a willingness to stand up and mildly exert yourself while you play it.

The typical Angry Birds venue of a train or bus carriage while half-asleep is likely out of the picture, then, yet with no dedicated multiplayer modes, competitive or otherwise, to keep you committed, it could seem a slightly elaborate way to play with yourself for too long.

There are no doubt tech pressures for real-time multiplayer but introducing even a basic turn-based 'You go, I go' mode – like, dare we say it, Jenga – would elevate this from a very impressive tech showcase to a bonafide party starter. But if you’re selfish and indulgent with your mobile gaming time, you should definitely give this a throw.

Angry Birds: Isle of Pigs is available exclusively on iOS and if you have an ARKit-enabled iPhone (6S onwards) or iPad (Pro 2017 onwards), you can pre-order it now.

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