Teenage Mutant Ninja Turtles – or Teenage Mutant HERO Turtles if you're British, of a certain age and openly patronised by censors – have long been a comic book, cartoon, cinematic and merchandising institution. Bringing ninjas, sewers, pizza and plastic toys together like no-one else before or since, the Turtles' brand of DayGlo headbands and surfer slang have been stealth-serving ultra-violence to kids for more than 30 years.
But with TMNT: Out of the Shadows out in cinemas this week, it's high time you brushed up on all that bodacious nostalgic knowledge you've got locked away in that noggin to prove you're the best in the anthropomorphic-reptile-knowing business. So grab a pizza slice, take five and get your Turtles on...
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Matt is a journalist, audience strategist, editorial director and workflow consultant with over 20 years' of experience in the industry.
A former director of audience development and content strategy at Hearst UK, Matt was previously Editor-in-Chief of Digital Spy. There, he contributed features and reviews on TV, movies, consumer technology, video games and Lego sets, won BSME Digital Editor of the Year, and led the team to numerous awards including Campaign Consumer Media Brand of the Year and PPA Digital Content Team of the Year twice.
As Digital Development Director of the Hearst UK portfolio, he oversaw the central digital editorial teams including SEO, video, e-commerce and design, contributing to digital acceleration across all Hearst UK brands from Cosmopolitan to Good Housekeeping.
Before joining Hearst in 2015, Matt edited Future’s consumer technology lifestyle brand T3 and the UK arm of Gawker’s tech culture website Gizmodo, and was deputy editor at ShortList, the then biggest men’s magazine in the UK, interviewing the likes of Quentin Tarantino, Lord Sugar and Sirs Ridley Scott and David Attenborough in the process. LinkedIn












