Marvel Studios president Kevin Feige has developed a healthy outlook on spoilers over the years.
14 years on from when Iron Man and The Incredible Hulk first birthed a monster – the cinematic universe housing an endless list of superheroes and supervillains – the world's eyes are forever pinned on what comes next, desperate for any crumbs of detail.
Feige was speaking at a recent Doctor Strange in the Multiverse of Madness press conference when the subject of spoilers and plot leaks cropped up.
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"The unfortunate truth is you don't [combat leaks], and therefore you need to make sure that the experience itself works, regardless of what has been spoiled or not," he conceded (via ComicBook).
"We still do as good a job as we can and I think a lot of people are getting good at not spreading it. You know, somebody steals something, don't spread it around because it just potentially lessens the experience.
"But in a lot of ways, [Spider-Man] No Way Home showed that it did not lessen the experience, so we will continue to do the best we can, but the most important thing is delivering the movie or the show that delivers regardless of what you know going in."
Luckily for Feige, one of the MCU's most notorious culprits, Tom Holland, has officially learned from his mistakes.
Related: No Way Home writers address whether ending affected other Spider-Man universes
No Way Home hit cinemas last Christmas, but speculation surrounding the movie was rife for months in advance after previous Spider-Man stars Tobey Maguire and Andrew Garfield were spotted on set during the movie's production.
Spider-Man: No Way Home is available to buy now on Prime Video, iTunes, Microsoft Store and other digital retailers.
![Spider-Man: No Way Home [Digital Download]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1647961109-512Rpz1f9pL._SL500_.jpg?crop=1xw:1xh;center,top&resize=980:* "Spider-Man: No Way Home [Digital Download]")
![Spider-Man: Into the Spider-Verse [Blu-ray] [2018] [Region Free]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1567432777-516p8YXuEdL.jpg?crop=1xw:1xh;center,top&resize=980:* "Spider-Man: Into the Spider-Verse [Blu-ray] [2018] [Region Free]")
Reporter, Digital Spy
Dan is a freelance entertainment journalist. Beginning his writing career in 2014, Dan's work first graced the pages of cult publications Starburst magazine and Little White Lies before moving onto Total Film, Digital Spy, NME and Yahoo Entertainment.
In the film and TV universe, he kneels at the altar of Jim Carrey, Daniel Plainview, Mike Ehrmantraut and Paulie Walnuts.
